Helping you to grow and make an impact
Hello, I’m Maria.
My journey to marketing consultancy began in an unexpected place—the ancient world.
After completing my undergraduate degree in Ancient History, I began to specialise in the transmission of messages through different media for my postgraduate studies. Specifically, how messages were transmitted and interpreted by different audiences during the reign of the Roman emperor Septimius Severus.
During my postgraduate studies, I gained hands-on experience in cultural institutions, including roles in visitor services and tours at the prestigious British Museum and Ashmolean Museum. I also gained valuable communication experience, teaching at all levels: primary school, secondary school, university, and Workers’ Education Association.
I then moved from academia to the world of business and have spent nearly a decade honing my expertise in both B2B and B2C marketing environments. It was here that I developed my interest and experience in marketing strategy, audience profiling, and positioning.
This combined academic and marketing experience has uniquely placed me to combine my two passions and help university spinouts communicate their research to different audiences.
Why use Think MYKA marketing services?
Cost-effective scalability
Gain access to marketing expertise without the overhead of hiring in-house. For CleanTech academic spinouts, efficient resource allocation is crucial. You're often operating with limited funding and need to maximise every pound invested. By partnering with me, you gain access to specialised marketing expertise precisely when you need it, without the ongoing costs of salaries, benefits, and infrastructure. This allows you to scale your marketing efforts strategically and efficiently, ensuring that your message reaches the right audiences without straining your budget.
Academic and marketing expertise
I bridge the gap between complex knowledge and commercial success. CleanTech academic spinouts are driven by groundbreaking research and deep scientific expertise. However, effectively translating this complex knowledge into compelling narratives that resonate with investors, partners, policymakers, and the public is crucial for achieving commercial success and real-world impact. By bridging the gap between academic rigor and market realities, I empower you to effectively communicate your innovations, secure support, and drive the adoption of your CleanTech solutions.